In her January 2020 article for the New York Times about the rise of content houses, journalist Taylor Lorenz delved into the inner workings of Hudson and Petrou’s Hype House, one of the most popular content creator homes and collectives for TikTok tween stars (among them, stars like Charlie D’Amelio and Addison Rae Easterling). The Sway House are one of many TikTok houses that have sprung up in Los Angeles. While the members all contribute to the house TikTok account, their careers vary: one is a mindfulness coach, another is an e-commerce brand strategist, and multiple are fitness trainers. Girls in the Valley is a female-only TikTok house that aims to highlight female creators according to their TikTok bio. @dripcriblaStatus: ActiveLocation: Los Angeles, California, USA. Members' romantic relationships have also been the subject of much drama: Bryce Hall had been involved with Addison Rae, while Griffin Johnson dated Dixie D'Amelio, relationships that have both ended. Rachel Brockman was originally a member of the house as well but for unknown reasons has left the house a mere three weeks after launch. The unique house has introduced themselves first all dressed in hazmat suits, and as of yet, nobody know who the members are. Their videos, filmed in and around the English mansion where they reside, give off an air of luxury and feature milk baths, snakes, and colored smoke. The Vibe Crew is a new kids only addition to the TikTok scene. @theshluvfamilyStatus: ActiveLocation: Los Angeles, California, USA. The collective recently went to Tulum in Mexico. Honey House claims to be the “oldest” TikTok house as they’re a group of Millennials rather than Gen Z. The Alpha House was launched in August 2020 with the goal of "being the friendly house" according to Adam... Byte Squad. Icon House members posing in matching formal looks. Jake Paul has since gone on to grow his career on YouTube, even expanding into boxing the likes of AnEsonGib on a Mike Tyson card, something the younger Paul brother said was the highlight of his life. Back then, Jake Paul said that he and Disney “came to the agreement” to mutually part ways. TikTok: Hier beginnen Trends. Not a Content House is an all female house that was launched in August 2020. Russia's first TikTok house is named after the original Hype House. Its member list now includes Michael Uy, Javier Romero, Matthew Gonzalez, Jon Klaasen, and Elyssa Joy. The GO House is Ireland's first TikTok house. @clubhouse_europeStatus: ActiveLocation: Malta. Brands and influencers are seeing how lucrative these content houses can be, and everyone wants in. It was formerly known as My House Ldn and has since rebranded after a scandal. Formed in August, this house posted its first image to Instagram on August 4, 2020. Drip Crib members live and make videos in a house that costs $18,000 a month in rent. The Hype House is the OG TikTok house consisting of some of the most popular TikTok influencers. They’re quickly gaining more recognition after appearing in LA Magazine and New York Times. Their last video was posted on June 14. Marcus Olin's girlfriend, Stephanie Margarucci, joins him as a member of the house, and the couple is identifiable by their matching neon hair. The parent company of Clubhouse Beverly Hills expanded beyond North America to form Clubhouse Europe on the island of Malta in the Mediterranean Sea. Auf dem Gerät oder im Web können Zuschauer Millionen von personalisierten Kurzvideos anschauen und entdecken. Paul has rubbished those claims though. As of writing, they have over 715,000 followers on TikTok. But new houses for TikTok’s biggest stars are popping up all the time. @honeyhouseStatus: ActiveLocation: Los Angeles, California, USA. The Vault House was created in May 2020 and is powered by Six Degrees of Influence, a talent management agency. Dubbed by themselves as, “Not a content house, just some guys with a clothing brand” these creators have a unique way of using the creator medium to further their clothing brand.”, The Unxpected house isn’t really technically a creator mansion (they make apparel) but I think it’s fair to call it one b/c of their content first approach. The French House consists of France's most popular TikTokers. Their videos usually feature three members performing a fast-paced dance sequence. He doubled down on his initial statement three years ago, saying that he played along with the community sentiment as a joke. @unxpectdhouseStatus: ActiveLocation: Los Angeles, California, USA. Byte Squad is the UK’s answer to the Hype House, including some of Britain’s most popular TikTok influencers who are represented by Bytesized talent. The group has grown quickly, earning nearly 1 million followers on TikTok in just two months. Members include Ava Tortorici, Devyn Winkler, Lauren Kettering, Madi Monroe, and Cynthia Parker. @girlsinthevalleyStatus: DisbandedLocation: Los Angeles, California, USA. West of Hudson Group, which operates a network of houses where TikTok influencers live and perform, went public last week, the New York Times reported. It seems like the founders are moving on though, as both Daisy and Abby announced they were moving out of the house in August 2020. The house started as a fun way to spend quarantine together, and they post challenge videos and scenes from daily life. However, the real reasoning behind his parting with Disney will always be questioned. The Hype House, which started in December, is the most popular TikTok collective comprising some of the most followed TikTokers ever. Launched in October 2020, the Top Talent House is an all-girls team supported by a management agency called Top Talent. TikTok & WeChat Ban: How To Keep Using the Apps in the U.S. This brand new content house first posted to TikTok on 28th October, 2020. Jake Paul (far-right) played Dirk Mann on Bizaardvark for two seasons. They moved into their London home in April. This house seems to be an offshoot of Clubhouse Next, a popular house that discreetly deleted their TikTok account a while back. Their videos are a mix of dance and commentary about living in a house full of TikTok influencers. Membership in these houses helped some of the internet's most popular personalities get their start, a list that includes Addison Rae, Charli D'Amelio, Dixie D'Amelio, Chase Hudson, Daisy Keech, Avani Gregg, Bryce Hall, Griffin Johnson, and Josh Richards. @bytesquadhqStatus: ActiveLocation: London, England. Members include Peyton Jordan, Sydney May, Emily Nicol, and Karin Moskalensky, who post dance videos and content about their life in the house. There are 16 members, with an apparent combined following of over 100 million. The house came under fire for “copying” Wave House after revealing its creators one-by-one. Rihanna's beauty brand Fenty Beauty is now using TikTok as a marketing engine for their products. The Kids Next Door collab house was launched in May 2020 and founded by Marcus Olin, who always dreamed of creating a content house. Here's how: How to Get TikTok Famous: Tips & Strategies 2020, We Tested the Five Best TikTok Algorithm Theories to See Which Ones Work, Snapchat Spotlight: What You Should Know About Posting, Editing, and Sharing. Drip Crib members deny the claims and continue to operate. In July 2020, Richards, Johnson, and Beck made headlines when they joined and invested in Triller, a TikTok competitor app. @halohouseStatus: ActiveLocation: Scottsdale, Arizona, USA. I was aging up and wanted more money.”. Dance Dome LA claims to be the "first all professional dancing house" on TikTok. Alpha House. Due to Covid-19, the house was closed a few weeks after launching, though members continue to post humorous and makeup-focused videos remotely. "Just Maiko") and Spencer X. The point of these houses is for creators to create content together and fuel their careers. Influences, the talent management company, had invested in this house in addition to houses Drip Crib and Girls in the Valley. Gotham House is the East Coast's first TikTok house located in NYC. The party, which was celebrating Bryce Hall's 21st birthday, was ultimately shut down by the police, and the power was shut off at Hall's personal rental home soon after.

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